The 2019 Spring Simply Give program kicks off Sunday, May 12th and runs through Saturday, June 22nd coinciding with the Meijer LPGA Classic for Simply Give.
Meijer began offering Double Match Days in 2012 to highlight our commitment to feeding hungry families in the communities we serve across the Midwest. As a result, an increasing number of generous customers, team members, and food pantry partners have joined our efforts. In fact, the Simply Give program continues to set year-over-year records, bringing its current total to nearly $48 million.
To build on that momentum, Meijer will add extra Double Match Days and lengthen each campaign up to two weeks, beginning with the spring 2019 campaign. As we move to focus on the highly popular Double Match Days, all other days within the campaign will be unmatched by Meijer. However, the increased length of each campaign will provide more opportunities for customers to purchase Simply Give cards during each campaign. Additionally, each pantry’s donation resulting from Double Match Days will have the opportunity to be matched by Meijer up to a maximum of $10,000 for each season’s campaign.